How to Run Ads on Pornhub and Reach Millions of Potential Customers
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How to Run Ads on Pornhub and Reach Millions of Potential Customers 

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Learn how to advertise on Pornhub with guidance on creating campaigns, choosing ad formats, and reaching millions of users.

Like the sound of huge exposure on your next ad with lower costs per click? 

If you’ve ever wondered how to run ads on Pornhub and tap into one of the most visited websites in the world (on average 133 million daily users), you’re in the right place.  

At TrafficJunky, we power the ad network behind Pornhub. This gives advertisers direct access to 6.5 billion daily impressions across premium adult traffic. While traditional marketing channels often restrict adult-oriented products, Pornhub offers a direct line to consumers already engaging in adult content, making it particularly valuable for businesses like dating services, cannabis products, and iGaming. 

Whether you’re promoting a mainstream brand or a niche product that aligns with adult audiences, this guide will walk you through the essentials of Pornhub advertising. 

Step 1: Sign Up for a TrafficJunky Account 

First things first… click “Sign Up” in the top right-hand corner of our website

You’ll need to provide: 

  • Basic company or personal details 

  • A valid email address (which will need to be verified) 


Once registered, you’ll gain access to the TrafficJunky dashboard. This will be your new control center for advertising on Pornhub and across the broader network (including RedTube, YouPorn, and more). 

TrafficJunky sign-up page to start advertising on Pornhub with access to millions of impressions

Step 2: Fund Your Account 

Before you can advertise on Pornhub, you’ll need to verify your identity and fund your account. ID verification is crucial so we can safeguard your security and prevent any issues like spam or fraud, as well as adhere to all relevant financial compliance regulations. 

After your verification is complete and you’re ready to go, TrafficJunky accepts: 

  • Paxum: Popular among adult industry professionals for easy fund transfers. 

  • Crypto: Fast and secure. Ideal for getting started quickly. 

  • Wire transfers: Best for larger deposits. You’ll need to allow 2–5 business days for processing. 

The minimum deposit you can upload to your account is $25 USD for Paxum, $250 for Crypto, and $1000 for wire transfer. All payment methods require verification for security purposes. 

Fund your TrafficJunky account with Paxum, Crypto, or Wire Transfer to run ads on Pornhub

Pro Tips for Pornhub Advertising Success 

  • Start Small, Then Scale: It can be beneficial to begin with a modest budget per ad ($100–$300) to test your creatives, targeting options, and bidding strategy. You can then use early performance data to guide optimization and scale.   

  • Monitor & Adjust: Once you’ve identified high-performing ads or segments like location to demographics, consider increasing your budget to maximize your ROI (return on investment).  

    You can also look at setting up some retargeting campaigns based on custom events like users interacting with your site or previous campaigns. 

  • Track Every Dollar: It takes more than hitting publish to run a successful ad. You need to know which visuals gained the most clicks, which ad placements generated the most impressions and so on.  

To make sure you’re being strategic when advertising on Pornhub, use TrafficJunky’s built-in analytics to measure how your spend translates into results. For example, CTRs (click-through-rates), impressions and conversions.  

If you’d like help managing and analyzing your Pornhub ads, get in touch with our team today! Our experts are happy to help. 

Step 3: Create Compelling Ad Creatives 

Whether you’re running an In-stream ad, static banner or video banner, captivating creatives like colorful images or audible teaser videos are key to standing out in a high-traffic environment. 

Here are a few popular ad formats that gain results year over year for our clients: 

  • In-stream video ads (pre-roll ads that play before online content can be watched and are only skippable after 5 seconds) 

  • Shorties video ads (vertical, mobile-only ads designed specifically for the Shorties feed on Pornhub) 

  • Native ads (merges with Pornhub thumbnails for a non-intrusive user experience and high CTR rates) 

  • Display banners (Interstitials, middle banners, header ads, underplayers and more!) 

New to ad formats and not sure which one you’ll need? Discover the full list of ad formats available on our platform, alongside illustrations that display where they show up on Pornhub. 

Examples of Pornhub advertising formats including in-stream, Shorties video, native ads, and display banners

Best practices for high-performing advertising on Pornhub: 

  • Keep visuals clean, engaging, and relevant. Always make sure you avoid pixelated or low-resolution images and videos. 

  • Use clear CTAs, for example: Watch Now or Get Started. The goal is to make sure your audience knows exactly what they need to do next. 

  • Avoid misleading imagery or false claims. If your CTA says “Free Trail” and users click on your ad to find you expect them to pay $5.99 upfront, this can reduce trust and discourage a potential customer from engaging with your offer. 

  • Ensure your creatives are the right size and dimensions for the ad format you plan to launch on Pornhub.

  • Avoid any clickbait that misleads the viewer or creates expectations it can’t fulfill. To learn more about compliance rules and regulations, visit our compliance guidelines

shorties one pager (2)

Remember: Ad creatives go through a review process, which can take up to 3 hours. Give yourself enough time to make your Pornhub ads live, especially if you have a particular campaign and launch schedule. 

Step 4: Create Your Campaign 

Once you’ve finalized your creative, you’ll need to create a campaign to upload your assets, set up your Pornhub advertising placement, targeting options, and more. 

To get started, first upload your creatives to your media library. Next, click “New Campaign” on your dashboard and follow these steps: 

Create your Pornhub advertising campaign using TrafficJunky targeting and bidding options

  1. Choose Campaign Settings and Ad Format: Give your campaign a name, select the device you want your ads to be displayed on, and select the type of ad you wish to create depending on your creative assets. For example, an Instream or Display ad. 


    Pornhub In-Player ad format example showing video ads displayed within the player alongside other advertising options

    Pornhub Footer ad format example displaying banner ads at the bottom of the page for high-visibility advertising

  2. Geo-targeting: Manually pick countries, regions, or even cities where your potential audience resides. Start with tier-1 countries like the United States or the United Kingdom if you have the budget. Otherwise, explore tier-2/3 for lower CPMs (cost per thousand impressions). Go as broad or as granular (detailed) as you want to start testing and discover new audiences! 

    For those who don’t specify their targeting needs, your ad will automatically become a broad campaign served to all, as this field is mandatory to advertise on Pornhub.

    If you’re not sure, this is a great opportunity for some A/B Testing. This means running two similar ads with slightly different variables, such as the location they are delivered to, to see which one produces the best results. 

    Beyond location, you can also target through demographics, trending keywords (words and phrases your audience are searching on Pornhub) operating systems like Android or Windows, ISPs (internet service providers) and so much more! 

  3. Set Campaign Rules, Tracking, and Bidding: Our platform automatically targets all available sources for the chosen dimensions and sets or updates bids based on current market value. AKA…we do the work for you so it’s as easy as possible for you to advertise on Pornhub! 

    However, you can also select your sources manually, bidding for each source or allowing our smart CPM to automate it for you. Additionally, you can add your own rules or manually update these settings with additional conversion trackers (find your unique code under Manage Trackers subtab as shown below). 

    Conversion tracker invocation codes on TrafficJunky campaign manager

    For those editing bids manually, keep an eye on our suggested CPMs. This will vary based on demand. However, average Pornhub ad costs start around $0.50–$4.00 CPM depending on geo location and placement. 

  4. Schedule and Publish!

    For more information on how to create a campaign for your Pornhub ad in Traffic Junky, visit our YouTube channel and watch our latest step-by-step video How to Create A Campaign. 

Step 5: Monitor and Optimize Your Campaigns 

As mentioned, a successful advert on Pornhub requires more than hitting publish! Once your campaign is live, it’s time to analyze its performance and optimize.  

To do this, you’ll need to create or schedule a campaign report under TrafficJunky’s Analytics tab on your dashboard, where you’ll be able to access data like: 

  • Clicks 

  • CTR (click-through-rate) 

  • Impressions  

  • Conversions 

  • Cost 

You can filter your report according to the data you’d like to see. This will allow you to pause underperforming ads, increase bids on high-performers, and test new variations frequently.  

By staying up to date with your Pornhub ad performance, you can ultimately make data-driven decisions that allow you to refine your approach for best results… 

Saving you valuable time and money! 

And if you’re wondering… are Pornhub ads safe? 

Absolutely—TrafficJunky provides a secure, brand-controlled environment with strict ad approval processes, advanced targeting options, and real-time reporting. We ensure your campaigns run smoothly and responsibly on one of the most visited websites in the world. 

Final Thoughts on How to Advertise on Pornhub 

Running ads on Pornhub through TrafficJunky isn’t just for adult brands…it’s for smart marketers looking to tap into massive, high-intent audiences.  

From creating your account to going live, the process can take a few days. But once your Pornhub ads are live, you’re reaching one of the most active digital audiences on the planet (with over 133 million average daily users). 

Need help getting started? Our support team can answer any questions or set up your Pornhub advertising. Get in touch today and we’d be happy to help. 

Create your TrafficJunky account to start running ads on Pornhub today

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